In the year’s first episode of the Nutricosmetics 2030 Show, TOSLA CEO Primož Artač highlights a pivotal moment: as Gen Z and Millennials prioritize longevity, prevention, and holistic wellness, topical skincare alone is no longer enough, and strategically formulated, clinically validated, habit-forming ingestibles are completing the “unfinished story” of beauty.
Watch the full episode HERE
From formulation nuances to market dynamics, the episode provides a 360-degree overview of what it takes to build effective, trusted supplements:
- The Core Mandate: Three Pillars Every Beauty Supplement Brand Must Have
- The Flavor Science Behind Winning Supplements
- Simplicity: The Key to Habit-Forming Supplements
- Validation: The Clinical Trials That Build Consumer Trust
- The Liquid Imperative: Why Format Is Everything
- Scarcity, Supply, and Profit Potential of Liquid Supplements
- The True $50 Billion Market Where Beauty Hides
- The Liquid-First Roadmap for Holistic Health and Wellness
- Navigating the Trust Deficit in Nutricosmetics
- How Beauty and Wellness Will Evolve by 2030
Understanding these insights opens a clear view of the forces reconceptualizing the beauty and wellness market. Format is no longer a secondary consideration, but a central to habit formation, consumer trust, and product efficacy.
Liquid, clinically validated, and easy-to-use supplements are bridging pleasure and performance while simultaneously harnessing significant market potential. By grasping the structural gaps, consumer expectations, and emerging trends, brands can anticipate where the industry is headed: a future where beauty and wellness are integrated, systemic, and ritual-driven.